SEO vs. PPC, which is the best to Increase traffic to your site

This guest post is by Brianne WalterWebsites need to mark their presence on the internet to get more traffic. This can be done using appropriate online marketing techniques that serve to promote a given website. Search Engine Optimization (SEO) and Pay-Per-Click (PPC) are two such marketing techniques that are used to draw the attention of the end-user by ensuring that the website is displayed